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As a child growing up around the arts, Mcjordan utilized different mediums, like painting, writing and music as a way to nurture the creative synergies hidden deep within. Initiated from a place of rebellion, MJE Studios is an exploratory canvas in which to express his innermost emotions.

The brand was founded on the precepts of authenticity, with relevant geographical references imbued across his professional catalog. The collection, for instance, highlights a series of numbers representing different area codes his family grew up in, while the statement camo print is based on a sunset photo taken in his hometown.