As one of Toronto’s most beloved entertainers, Kardinal was singing the praises of his beloved hometown from the very beginning. With big chunes like "BaKardi Slang," Kardinal proudly offered a crash course on the intricate nuances of Toronto slang and introduced the world to the ‘T.Dot'. The album landed on the U.S. Billboard Top R&B/Hip-Hop Albums list, and set him up for alignment with the biggest artists in the world (Pharrell, Busta Rhymes, Rihanna, Sean Paul etc) -- changing the future of Canadian hip-hop forever.
Together with urbancoolab, Kardinal Offishall created his Firestarter 2.0 collection to celebrate the legacy of the album that represented the vernacular and sonic style of the scene for years to come. With satirical swipes, playful nods to song titles, and allusions to Carribean culture and styles from “foreign” imbued across a range of elevated streetwear staples, the collection has something for everyone.